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Is Word-Of-Mouth Dead In 2019?

By mto121494 January 2, 2019 January 2, 2019 Content, HVAC industry, Marketing, Money, Reputation, Reviews, Small Business

Relying on word-of-mouth is a sure way to get left behind in a cutthroat marketplace Look, I’m not trying to make this new bold claim that word-of-mouth marketing is dead in 2019. In fact, it’s the exact opposite. Now more than any time in history, people have access to word-of-mouth testimonials, reviews, and referrals than ever before. Google, Facebook, & Yelp reviews can have a tremendous impact on a business, for good or worse. There… READ MORE

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My 20 Biggest Lessons Of 2018 As A Small Business Owner

By mto121494 December 31, 2018 January 2, 2019 Content, Facebook, HVAC industry, Instagram, Marketing, Money, Small Business, Traffic

My name is Mike and I run a Digital Marketing Agency that first opened this time last year. 2018 was an up and down year for Precision Digital Media, but overall—I took away HUGE insights about how to run a successful marketing company in 2019. Even though the insights are specific to my experience, I have worked with hundreds of small and medium sized business owners—and I have noticed certain reoccurring themes that come up… READ MORE